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Handbook on Electronic Commerce
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Handbook on Electronic Commerce

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Description

The world is undergoing a revolution to a digital economy, with pronounced implications for corporate strategy, marketing, operations, information systems, customer services, global supply-chain management, and product distribution. This handbook examines the aspects of electronic commerce, including electronic storefront, on-line business, consumer interface, business-to-business networking, digital payment, legal issues, information product development, and electronic business models.Indispensable for academics, students and professionals who are interested in Electronic Commerce and Internet Business.
Release date Australia
May 16th, 2000
Audience
  • Professional & Vocational
Contributors
  • Edited by Andrew Whinston
  • Edited by Michael Shaw
  • Edited by Robert Blanning
  • Edited by Troy Strader
Edition
Softcover reprint of the original 1st ed. 2000
Illustrations
XII, 723 p.
Pages
723
Dimensions
156x234x37
ISBN-13
9783540673446
Product ID
2495287

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