Business & Economics Books:

Hollywood Economics

How Extreme Uncertainty Shapes the Film Industry
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Paperback / softback
$117.99
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Description

Just how risky is the movie industry? Is screenwriter William Goldman's claim that "nobody knows anything" really true? Can a star and a big opening change a movie's risks and return? Do studio executives really earn their huge paychecks? These and many other questions are answered in Hollywood Economics. The book uses powerful analytical models to uncover the wild uncertainty that shapes the industry. The centerpiece of the analysis is the unpredictable and often chaotic dynamic behavior of motion picture audiences.

Author Biography:

Arthur De Vany is Professor Emeritus of Economics at the University of California, Irvine and President of Arts Analytica, a consulting company specializing in energy, motion pictures and risk-return analysis.
Release date Australia
September 25th, 2003
Audiences
  • Professional & Vocational
  • Tertiary Education (US: College)
Pages
328
Dimensions
156x234x25
ISBN-13
9780415312615
Product ID
1742081

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