Chef Mark Garcia is the author of "How To Become a Rock Star Che"f and "Entrepreneurial Insanity in the Restaurant Business." He is also founder of Rock Star Chef Marketing Academy, the legendary branding and marketing training program for chefs, restaurateurs and foodies. For these works, Chef Mark has become a leading authority on the topics of strategic branding, digital and new media engagement as wells as social media marketing. Chef Mark's books, videos, newsletters, recipes and media appearances now inspire millions of people nationwide. He is regularly seen in national and international media and has been featured on CNN, NBC News, the BBC, Nation's Restaurant News, Fast Company and popular digital outlets like; HispanicBusiness.com, Smithsonian.com, Forbes.com and WSJ.com. As one of the most in-demand trainers and speakers of our time, Mark has shared the stage with Brian Solis, Chef Eric Ripert, Dr. Oz, Deepok Chopra, Tim Ferriss and executive from LinkedIn and Google.