The rapid growth of foreign banks has aroused a growing interest in the academic field and specifically as regards to the question of why foreign banks exist. This book aims to establish the relationship between trust as contextual knowledge capital built between the Chinese government and foreign banks and foreign banks. knowledge capital and the relationship between the former and foreign banks. long-term commitment. By investigating the development strategy of foreign banks and by examining and explaining the importance of foreign banks. long-term commitment to their development, this book has demonstrated that foreign banks established branches in China not only to follow their home-country customers in order to retain their knowledge capital but also to gain market access. Trust as contextual knowledge capital built between foreign banks and the Chinese government could assist their knowledge capital retention and their market access strategy. Foreign banks. long-term commitment could help them to achieve this contextual knowledge capital. This book thus has major implications for the development strategy of foreign banks in a government-oriented economy with a controlled banking sector.

Author Biography

Dr Qing Lu has degrees from universities in China and the UK and is currently a lecturer at the University of Sunderland. Research interests cover: the development strategy of foreign banks in China; government-business relationship building; and the development strategy of the Chinese banks.