Business & Economics Books:

Management and International Review

Can Multinationals Bridge the Gap Between Global and Local?
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Paperback / softback
$96.99
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Description

Multinational corporations (MNCs) are frequently pictured as being at the vanguard of global integration. They face strong incentives to maximize economies of scale in research and development, purchasing, production and marketing, and encounter low barriers in the dissemination of technologies and best practices. This special issue brings together various papers that focus on different aspects of the tension between global and local within MNCs.

Author Biography

Professor DR. Niels G. Noorderhaven is Professor of International Management at Tilburg University, The Netherlands.
Release date Australia
July 15th, 2003
Audience
  • Professional & Vocational
Contributor
  • Edited by Niels G. Noorderhaven
Country of Publication
Germany
Illustrations
biography
Imprint
Gabler
Pages
114
Publisher
Gabler
Dimensions
140x216x6
ISBN-13
9783409124478
Product ID
22346404

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