Market Matters

Exploring Cultural Processes in the Global Marketplace

By:

Christina Garsten

Format:

Paperback / softback

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Description

Globalization of trade and organizational change increase the impact of markets in peoples' lives. But in what ways do markets matter? This book is about how financial analysts, marketing people, corporate leaders and other actors in Western market economies perceive, model, and use markets. It provides an ethnographic window into the cultural processes of contemporary markets; how people employ the market to solve problems, create capital, gain political ends, challenge economic processes, and delineate moral values and responsibilities.

Author Biography:

ANNA HASSELSTRÖM Stockholm University, Sweden MARIANNE ELIZABETH LIEN Associate Professor, Department of Social Anthropology, University of Oslo, Norway MICHELE MICHELETTI Associate Professor, Political Science, Stockholm University, Sweden BRIAN MOERAN Professor of Culture and Communication, Copenhagen Business School, Denmark MIGUEL MONTOYA Assistant Professor, Social Anthropology, Stockholm University, Sweden GUSTAV PEEBLES Columbia University, USA

Release date Australia

November 6th, 2004

Author

Christina Garsten

Audience

Professional & Vocational

Contributors

Edited by Kenneth A. Loparo
Edited by M. Lindh de Montoya

Edition

1st ed. 2004

Illustrations

VIII, 243 p.

Pages

243

ISBN-13

9781349725427

Product ID

25599014

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