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Marketing for the Mental Health Professional

An Innovative Guide for Practitioners


Paperback / softback

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Marketing for the Mental Health Professional by David P. Diana
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There are a few available training programs on the practical aspects of succeeding in the mental health profession for mental health professionals. Marketing for the Mental Health Professional provides powerful, proven sales and marketing techniques as well as strategies to achieve high quality, value-based services in the mental health practice. Filled with real-life stories and helpful tips, this book presents tools for generating better publicity, conducting a job search, understanding the value propositions, and engaging with clients for long-term success for both new and seasoned practitioners.

Author Biography

David P. Diana, MA, LPC , is director of sales and marketing for a large behavioral healthcare organization. He writes a popular weekly blog on sales and marketing for mental health professionals and consults with behavioral healthcare organizations throughout the United States. The author can be reached at his Web site:
Release date Australia
April 28th, 2010
Country of Publication
United Kingdom
John Wiley & Sons Ltd
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