Marketing Your Consulting and Professional Services

Name: Marketing Your Consulting and Professional Services
SKU: 3091720
Price: 103.99 AUD
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Description

An updated guide to help consultants market themselves and their professional services. The authors' proven approach, the "Client-Centered Marketing Approach," provides a road map for finding a consulting niche and then capitalizing on that niche by identifying, qualifying, and landing new business.

Author Biography:

DICK CONNOR, CMC, is a consultant specializing in accounting andgeneral business and a former associate professor of management atNorthwestern Graduate School of Management. He is the author ofIncreasing Revenue from Your Clients and coauthor with JeffDavidson of Getting New Clients, both published by Wiley. JEFF DAVIDSON, CMC, is a full-time professional speaker and theauthor of 25 books, including Marketing on a Shoestring: Low-CostTips for Marketing Your Products or Services (Wiley).

Release date Australia

October 6th, 1997

Author

Audiences

Postgraduate, Research & Scholarly
Professional & Vocational

Edition

3rd edition

Pages

288

Dimensions

161x240x24

ISBN-13

9780471133926

Product ID

3091720

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