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Open Innovation Essentials for Small and Medium Enterprises by Luca Escoffier
Open Innovation Essentials for Small and Medium Enterprises by Luca Escoffier
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Open Innovation Essentials for Small and Medium Enterprises

A Guide to Help Entrepreneurs in Adopting the Open Innovation Paradigm in Their Business
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Description

Small and Medium Enterprises (SMEs) have to approach open innovation differently than large companies. This practical guide on open innovation is expressly for entrepreneurs and managers in SMEs. The authors provide strategies, techniques, and “tricks of the trade” enabling SMEs to practice open innovation systems profitability and enhance the long-term value of their company. Included are tools such as brokers, auctions, crowdsourcing, technology transfer, and spin-ups, making it useful for people already in business, starting businesses, or seeking supplemental material for courses.

Author Biography:

Luca Escoffier, LLM in intellectual property aw, has worked for companies, public institutions, and universities as co-founder, C-level executive, and consultant in three continents. Mr. Escoffier is a TTLF Fellow at Stanford University, invited researcher at Waseda University, and the CEO of Innoventually, a premier Italian Open Innovation platform.
Release date Australia
January 30th, 2016
Audience
  • Professional & Vocational
Pages
168
Dimensions
152x229x10
ISBN-13
9781631572425
Product ID
24943253

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