Optimizing Current Practices in E-Services and Mobile Applications

Name: Optimizing Current Practices in E-Services and Mobile Applications
SKU: 27536693
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Description

In the modern world of mobile applications, the expansion of e-services, self-services, and mobile communication constantly allows for new multidisciplinary developments in academia and industry. Optimizing Current Practices in E-Services and Mobile Applications is a critical scholarly resource that examines issues in the production management, delivery, and consumption of e-services. Featuring coverage on a broad range of topics, such as marketing, management, social media, and entrepreneurship, this book is an ideal resource for professionals, researchers, academicians, and industry consultants with an interest in the emergence of e-services.

Release date Australia

January 30th, 2018

Audience

Professional & Vocational

Contributor

Edited by Mehdi Khosrow-Pour

Pages

410

ISBN-13

9781522550266

Product ID

27536693

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Optimizing Current Practices in E-Services and Mobile Applications

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