Post-Modern Marketing Management Spectrums

By:

Henry Kegoro

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Paperback / softback

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Description

BOOK DETAILSThis book fills the niche authors have not addressed for decades. This is thorough, easy-to-read guide for beginners, scholars, practitioners, researchers and policy makers. It is a refined valuable resource, informative and easy to understand. Insights in this book are informed by the researcher's industry, lecturing and publication experiences. This edition adopts a new approach of re-inventing the classical marketing concepts. It is a thought provoking guide which equip readers with new marketing management insights.

Release date Australia

July 8th, 2020

Author

Henry Kegoro

Audience

General (US: Trade)

Pages

100

Dimensions

152x229x6

ISBN-13

9798664589726

Product ID

33644304

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