Profiles in Small Business

Name: Profiles in Small Business
SKU: 25233790
Price: 59.99 AUD
Availability: InStock

A Competitive Strategy Approach

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Paperback / softback

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$59.99

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Description

A new analytical approach to small firms' cases, which * Uses rich primary source data on modern small businesses * Combines business strategy and industrial organization * Presents detailed Profiles on diverse small businesses * Shows how successful small businesses achieve competitive advantage * Considers both extended rivalry and financial structure * Shows how to `ground' small business theory in reality Profiles in Small Businesses has a companion volume Small Business Enterprise by Gavin Reid (also published by Routledge, Hb: 0-415-05681-0: £45.00) which contains a full analysis (ranging from econometrics to the ethics of competition) of the larger sample of small businesses from which the Profiles are drawn.

Author Biography:

Margo Anderson, Lowell R. Jacobsen, Gavin Reid

Release date Australia

May 11th, 2016

Author

Pages

226

Audiences

General (US: Trade)
Tertiary Education (US: College)

ISBN-13

9781138983922

Product ID

25233790

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