Paul Rutter is an expert in creating the experience of a lifetime. Over the past three decades as a Senior Executive, Paul has managed and guided hospitality teams all over the globe where living with his customers, clients, and co-workers is a way of life. His time on the high seas working on the world's most luxurious cruise liners has taught him that through approaching customer service with the intent to exceed his customer's expectations, rather than just meet them, creates higher levels of customer satisfaction, retention, loyalty, and repeat business. Through teaching his audience to stop viewing "perfect" as an end goal, and instead see it as a starting line, Paul takes a customer interaction and makes it the experience of a lifetime.