A job search campaign, like a political campaign, is comprised of various pieces. One piece that can no longer be ignored in either campaign is social networking. Social networking alone cannot win elections or jobs, but it can contribute significantly when performed correctly. To get hired using the three most popular social networking sites Facebook, LinkedIn, and Twitter (collectively, the Big 3 ), job-seeking lawyers and law students should incorporate the following six elements (the 6Ps ) into their job search campaign: Professionalism Profile Privacy Performance Practice Protocol The 6Ps of the BIG 3 for Job-Seeking JDs teaches law students and lawyers how to incorporate the 6Ps; outlines over 60 ways to use the Big 3 sites to get hired; and provides over 200 examples of lawyers and law students using the Big 3 sites, including profiles of legal professionals who successfully used social networking to get hired.