In this beautiful hardback book, discover the enchanting world of Simone 'Simz' Ferriero, an Italian artist who creates compelling images in which the modern day mingles with magical fantasy. Read about the lessons and obstacles Simz has faced on his career path, learn about the tools and techniques he uses, and figure out how to find your own creative style with his expert advice. The book begins with an in-depth look at the artist's creative journey, from early years and education to his professional milestones, and a look at the challenges of creating art for a living. There are two large galleries, one containing behind-the-scenes sketchbook pieces, and another focusing on Simone's modern-day witches and their spectral cat companions. Chapters on his creative process cover his tools, workspace, and advice on finding an original style, and a brand-new tutorial offers readers a chance to follow along and improve their own artistic skills. This book is an unmissable keepsake for Simone's existing fans, and a beautiful introduction to the artist for newcomers to his work.