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The Business of Research by Margaret B.W. Graham
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The Business of Research

RCA and the VideoDisc
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Description

The story of the RCA VideoDisc is a rare inside look at a company and the way it conducts the complex process of science-based innovation. The author examines how RCA shaped a sophisticated consumer electronics technology in a research and development effort that spanned fifteen years. We see how the company's history, its structure, its technical capability, and its competition all influenced the choices that were made in moving VideoDisc from laboratory to development group to market, and ultimately to withdrawal from the marketplace. Published in hardcover as RCA and the VideoDisc.
Release date Australia
January 27th, 1989
Audiences
  • General (US: Trade)
  • Professional & Vocational
  • Tertiary Education (US: College)
Illustrations
9 Halftones, unspecified; 8 Line drawings, unspecified
Pages
274
Dimensions
152x228x20
ISBN-13
9780521368216
Product ID
2397445

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Books >
Non-Fiction >
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American history >
American history: from c 1900 -
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American history