Business & Economics Books:

The Complete Guide to Email Marketing

Book V: Buying and Validating Email Lists for Large Mailings
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Description

Since a key to success in email marketing is using emails to contact the decision maker, sometimes it can help to buy a list if you want to reach a large number of potential prospects. THE COMPLETE GUIDE TO EMAIL MARKETING features the tools and techniques to use for this approach to gain visibility and credibility and build your business for more sales and profits. This fourth book in the series: BOOK V: BUYING AND VALIDATING EMAILS FOR LARGE MAILINGS covers these topics: - When to buy email lists- Buying already created lists- Validating your emails- Buying custom targeted lists- Buying specialized listsGini Graham Scott has published over 50 books with traditional publishers and over 50 books through her own company, Changemakers Publishing. She also assists clients in writing and publishing their own books.

Author Biography:

GINI GRAHAM SCOTT, Ph.D., J.D., is a nationally known writer, consultant, speaker, and seminar leader, specializing in business and work relationships, professional and personal development, social trends, and popular culture. She has published over 50 books with major publishers. She has worked with dozens of clients on memoirs, self-help, popular business books, and film scripts. Writing samples are at www.ginigrahamscott.com and www.changemakerspublishingandwriting.com. She is a Huffington Post regular columnist, commenting on social trends, business, and everyday life at www.huffingtonpost.com/gini-graham-scott. She is the founder of Changemakers Publishing, featuring books on work, business, psychology, social trends, and self-help. It has published over 50 print, e-books, and audiobooks. She has licensed several dozen books for foreign sales, including the UK, Russia, Korea, Spain, and Japan. She has received national media exposure for her books, including appearances on Good Morning America, Oprah, and CNN. She has been the producer and host of a talk show series, Changemakers, featuring interviews on social trends. Her books on business relationships and professional development include: Turn Your Dreams into Reality (Llewellyn) Resolving Conflict (Changemakers Publishing) A Survival Guide for Working with Bad Bosses (AMACOM) A Survival Guide for Working with Humans (AMACOM) Credit Card Fraud with Jen Grondahl Lee (Rowman) Lies and Liars: How and Why Sociopaths Lie (Skyhorse Publishing) Scott is also active in a number of community and business groups, including the Lafayette, Pleasant Hill, and Danville Chambers of Commerce. She is a graduate of the prestigious Leadership Contra Costa program, is a member of two B2B groups in Danville and Walnut Creek, and a BNI member. She is the organizer of six Meetup groups in the film and publishing industries with over 5000 members in Los Angeles and the San Francisco Bay Area. She does workshops and seminars on the topics of her books. She received her Ph.D. from the University of California, Berkeley, and her J.D. from the University of San Francisco Law School. She has received several MAs at Cal State University, East Bay.
Release date Australia
January 30th, 2017
Audience
  • General (US: Trade)
Pages
62
Dimensions
178x254x4
ISBN-13
9781542839105
Product ID
37492480

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