Business & Economics Books:

The Lively Audience

A Study of Children Around the TV Set
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$261.99
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Description

The Lively Audience (1986) studies television from the children’s own point of view. Contrary to most prevailing opinion, it contends that television has much to teach children, and that their relationship with the medium is not one of passive dependency after all. Research shows that what children gain from television depends very much on the child’s age and social experience, and that children ‘see’ television differently from adults. This book examines this issue, and gives us a different understanding of the child audience and the impact of their television viewing.
Release date Australia
December 22nd, 2023
Audience
  • Further/Higher Education
Pages
174
ISBN-13
9781032641256
Product ID
37878021

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