Business & Economics Books:

The Marketing Plan Handbook

Develop Big-Picture Marketing Plans for Pennies on the Dollar
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Paperback / softback
$45.99
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Description

Deliver Big-Picture Marketing Plans for Pennies on the Dollar Successful marketing expert and copywriter Robert W. Bly cuts through the clutter of short-lived marketing techniques and trendy gimmicks to reveal the critical steps you need to cross over from business owner to marketplace competitor. Dishing bite-sized lessons, supported by in-chapte

Author Biography:

Robert W. Bly is a professional writer, speaker, and marketing consultant with over three decades of experience in business-to-business, high-tech, and direct response marketing. He became a self-made multimillionaire while still in his 30s and is the author of The Copywriter's Handbook and Secrets of a Freelance Writer. Bly writes a column for Target Marketing magazine and publishes his e-newsletter, The Direct Response Letter, for more than 60,000 subscribers.
Release date Australia
December 10th, 2015
Author
Audiences
  • General (US: Trade)
  • Professional & Vocational
Edition
Second Edition
Pages
324
Dimensions
152x229x23
ISBN-13
9781599185590
Product ID
22540566

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