Non-Fiction Books:

The New Communications Landscape

Demystifying Media Globalization
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Description

The innovative and rapid growth of communication satellite and computer mediated technologies in the late 1980's and early 1990's, combined with the deregualtion of broadcasting, led many media commentators to assume that the age of national media had been lost. What has now become clear is that while there has been a limited growth in global media, there has been an emergence of a strong localised cultural television and communication market. The New Communications Landscape explores the theories of media globalization, with emphasis on the areas of cultural and local television markets. It focuses on the industry, content and strategy, audience, policy and future research. Joseph Man Chan, Sheue-yun Chen, Anura Goonasekera, Koichi Iwabuchi, Lin-lin Ku, Paul Lee, Rico Lie, Chun-chou Liu, Bernat Lopez, Miqu

Author Biography:

Anura Goonasekera, Jan Servaes, Georgette Wang
Release date Australia
May 25th, 2000
Audience
  • Tertiary Education (US: College)
Contributors
  • Edited by Anura Goonasekera
  • Edited by Georgette Wang
  • Edited by Jan Servaes
Illustrations
38 Tables, black and white
Pages
356
Dimensions
156x234x32
ISBN-13
9780415223256
Product ID
1740606

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