AS FEATURED IN REDBOOK"One of the many reasons to love The NEW No Gimmick Diet is this sane advice from author Jane L. Delgado, Ph.D.: Stop thinking it's about willpower. Struggling to lose weight is not a moral failure, she says. It takes strategies like patience: being okay with a little bit of hunger, eating slowly, and knowing it doesn't happen overnight."--REDBOOK (July/August 2017)DR. JANE DELGADO OFFERS READERS THE REAL STORY ON HOW TO LOSE WEIGHT AND KEEP IT OFF IN NEW "BUENA SALUD(R)" GUIDE ¬Cutting-edge science and real-life stories.¬How to rethink and redo our relationship with food and eating.¬The external forces that make you eat. ¬The impact of your biology, sugar, and fat.¬Overcoming barriers to successful weight loss. "Being hungry should not be an 'on' switch to eat; it should be a dial that we need to learn to calibrate," advises Dr. Jane L. Delgado in THE NEW NO GIMMICK DIET - THE BUENA SALUD(R) GUIDE TO LOSING WEIGHT AND KEEPING IT OFF. A practicing clinical psychologist, as well as the president and CEO of the National Alliance for Hispanic Health, Dr. Delgado knows first-hand the challenges of losing weight and keeping it off. After years of carrying excess weight she lost 51 pounds and has maintained her weight loss. "This book is not for everybody, but it is for all of us who carry some excess weight, who are hoping to find a way to get the results we want to achieve, and who want to keep the weight off," says Dr. Delgado.Dr. Delgado, goes on to explain that "Losing weight and keeping it off is about the individual. There is no one method that will work for everyone. You begin by understanding as much as possible about yourself and what are the external forces that make you eat. By knowing the many factors that drive how we eat, what we eat, and when we eat, we can learn to master them." THE NEW NO GIMMICK DIET continues Dr. Delgado's award-winning Buena Salad(R) Guide series and is being published simultaneously this Spring in English and Spanish (Buena Salud Press, June 2017).According to the Centers for Disease Control and Prevention (CDC), more than one third of all people are more than overweight. And while much is said and done to combat the obesity epidemic the evidence show that as a nation we are only getting bigger. In fact, within two years most people gain back the weight they lost. That is why this book is so helpful because weight loss must be tailored to the individual with the understanding that it is only a rough measure of how healthy a person is. THE NEW NO GIMMICK DIET explains everything readers need to know about weight loss and the many obstacles a person needs to recognize. In a warm and conversational tone, it answers the most asked questions about healthy weight, debunks the common myth that it is all about willpower, and offers tips for life long success. Acknowledging the factors that keep each person from losing weight while also addressing the key role of hunger in maintaining weight loss Dr. Delgado addresses: -what is weight and what it actually measures;-how to overcome social and cultural beliefs about eating;-the various types of foods and their impact on how much we eat;-the biological factors and differences among people;-the relationship between sugar and eating as well as chronic conditions such as diabetes and heart disease; and, -the role of exercise and tracking in maintaining a healthy size.The real-life stories featured in the book illustrate the differences in how men and women deal with excess weight, and Dr. Delgado provides strategies that can help. THE NEW NO GIMMICK DIET THE BUENA SALUD(R) GUIDE TO LOSING WEIGHT AND KEEPING IT OFF is based on success and offers the science based strategies and caring advice that will guide them to make their lives better and healthier. This is a weight loss book for the rest of us from a health advocate we can trust.