Non-Fiction Books:

The Power of Branding

Telling Your School′s Story
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Paperback / softback
$48.99
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Description

This book explores the idea of why branding schools is important, the benefits of branding a school, and gives leaders an action plan for branding. Branding is a way for leaders to make students' learning visible to the entire education community in order to share best practices, celebrate achievements, and make sure that the education community is focused on the most important person: the student. This book will give leaders: An understanding of why branding is so important to students' success Stories of how branding has brought positive impacts to schools Tools to start telling your school story There is also the Connected Educators Series website where readers can connect with all of the authors of the series, find more resources, and find real support for putting branding into practice.

Author Biography:

Tony Sinanis is currently in his sixth year as the Lead Learner of Cantiague Elementary School in Jericho, New York. Cantiague was named a 2012 National Blue Ribbon School and Tony received the 2013 Bammy Award for Elementary School Principal of the Year. Tony was also recently nominated for the New York State Elementary School Principal of the Year Award. Tony taught at the elementary level for 8 years and he started his career as a 5th Grade Teacher in the New York City Public School. Tony graduated from New York University with a degree in Early Childhood and Elementary Education and then went on to receive his Master’s Degree in Educational Technology and an Advanced Certificate in Educational Leadership and Technology from the New York Institute of Technology. Tony is currently enrolled in a doctoral program at the University of Pennsylvania where he is studying the relationship between active participation on Twitter and the professional development of principals. Tony is active on Twitter (@TonySinanis) and serves as the founder and co-moderator of #NYedchat and co-moderator of #PTChat. Finally, Tony co-hosts the BrandED podcast with Dr. Sanfelippo. Dr. Joe Sanfelippo is the Superintendent of the Fall Creek School District in Fall Creek, Wisconsin. Joe holds a BA in Elementary and Early Childhood Education from St. Norbert College, a MS in Educational Psychology from the University of Wisconsin-Milwaukee, a MS in Educational Leadership, and a PhD in Leadership, Learning, and Service from Cardinal Stritch University.  He also serves on the Wisconsin Department of Public Instruction Educator Effectiveness Teachscape Team.  Joe is a co-host for the BrandED Podcast, which features great leaders across the country telling the amazing stories of schools. His research interests include Organizational and Systems Change in Schools, Personalized Professional Growth for Staff, and Advancing the Use of Social Media in School Districts. He can be found on Twitter @Joesanfelippofc
Release date Australia
October 23rd, 2014
Audience
  • Professional & Vocational
Pages
72
Dimensions
140x216x8
ISBN-13
9781483371917
Product ID
22545762

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