Most business books just tell you what to do. The Sales Coach guides you every step of the way. Who are you? Anyone who sells on a regular basis and wants to become more effective at selling. Where will this book take you? You will be armed with the techniques you need to close more sales with less effort. How does it work? You'll fine-tune your sales skills through a combination of practical, tried-and-tested advice, and unique interactive exercises. What else do you get? The book includes access to a range of free downloadable templates and resources that will help you develop even further. Improve your sales effectiveness Discover your USP Hone your sales pitch Win more sales with less effort Feel more confident and motivated