Business & Economics Books:

The Selling Fox

A Field Guide for Dynamic Sales Performance
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Format:

Hardback
$76.99
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Description

This is a follow-up to the author's "Power Base Selling". It provides step-by-step guidance and instruction for defeating your sales competition and offers tips on ranking sales opportunities, identifying accounts worth pursuing, establishing personal credibility, and more. Packed with cases, tactics, and no-nonsense guidelines, the book offers strategies designed to help readers out-think, out-maneuver, out-class, and out-sell the competition.

Author Biography:

JIM HOLDEN is the founder and CEO of Holden International, a globally recognized leader in sales and marketing effectiveness since 1979. His company pioneered the treatment of customer value, competition, and politics in selling with the Power Base Selling program. He is the author of Power Base Selling: Secrets of an Ivy League Street Fighter and World Class Selling: The Crossroads of Customer, Sales, Marketing, and Technology, both available from Wiley. For more information, please visit www.holdenintl.com
Release date Australia
May 16th, 2002
Author
Audiences
  • Postgraduate, Research & Scholarly
  • Professional & Vocational
  • Undergraduate
Pages
240
Dimensions
159x241x23
ISBN-13
9780471061809
Product ID
2403979

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