The first full-length illustrated book on the Zapple label—the Beatles' experimental label and the most ambitious expression of the Beatles' determination to be leading members of the counterculture movement. Written by Zapple label manager, Barry Miles, the acclaimed author who set up and planned the "list" in cooperation with the Beatles.  Written in an engaging "diary" style, the reader gains unique insights into the lives and working methods of leading literary and counterculture figures of the era—Charles Olson, Allen Ginsberg, Charles Bukowski, Richard Brautigan, the "City Lights" poets, Ken Weaver, Frank Zappa, and many more.  Packed with great stories—from the Hell's Angels' notorious visit to Apple HQ to the goings-on at New York City's Chelsea Hotel, which became Miles's main base when traveling to and from the US. Features many previously unpublished photos made by the author, plus memorabilia from the author's archive, now held at the British Library.