Rossen Kazakov is a Management Science expert with more than ten years of experience in qualitative and quantitative system dynamics and agent-based simulation modelling, affiliated at present with the Edinburgh Business School, Heriot Watt University, UK where he continues to develop scenario simulators for exploring global socioeconomic issues. He has worked on consulting and research projects in healthcare and pharmaceuticals, agrifood value chains, sustainability transitions and sustainable development goals across EU countries, UK, and Australia. Rossen is a member of the System Dynamics Society (including various society groups), UK OR Society, the EURO Society group on OR and Ethics for Public Good, and participates frequently in their conferences as a paper author and working groups member. Penka Petrova is a Finance, Law and System Dynamics expert, experienced in practical system dynamics applications in finance and economics, in risk management and in business intelligence and data analytics. She has worked in the last ten years in consulting and research projects at Strateggo in the fields of finance, economics and sustainable development, and is a recipient of the EURO Award in OR and Ethics. Penka is a member of the Switzerland Society of Operational Research (SVOR), EURO Society group on Ethics and Public Good, and the System Dynamics Society (including groups on Psychology, Education and Economics). Yavora Kazakova is a researcher at Scenariosim.eu in the areas of psychology and society, sociology, arts and culture, marketing and consumer behaviour and in sustainable development goals, applying systems approaches to solving societal issues. She is specializing in cognitive and behavioural psychology, neuroscience and neuromarketing, people and data analytics, leadership effectiveness and environmental, social and governance (ESG) perspectives and in systems research applications. Yavora isa member of the System Dynamics Society, including groups on Psychology, Education, Sustainable Development, and the EURO Society group on Ethics and Public Good, and participates in their annual conferences, working groups meetings and as a conference paper author.