A Practical Guidebook for Building and Operating a Successful Conscious Enterprise The words ''business'' and ''social change'' may seem contradictory, but the fact is that a successful business may be the most powerful force for positive change in the world today. With Working for Good, Jeff Klein presents a how-to guidebook for becoming a conscious entrepreneur - one who addresses social issues while running a profitable business based on integrity and self-actualization. Putting the tools of conscious business development firmly in our hands, Jeff takes us step by step through the five essential skills of Working for Good, showing how to: Deeply engage others with your work by expressing your humanity through embodied awareness; Sustain both your business and your values by establishing purpose grounded in principles; Generate rich experiences in and outside of work through a network of spirited connection and collaboration For anyone who has yearned to make a good living in service of real social change, Jeff Klein offers an indispensable read that is at once deeply inspirational and wholly practical.