For readers seeking adventure in the field of tourism, "Conducting Tours" offers essential, contemporary guidance needed for success in this exciting, expanding industry. Beginning with basic, valuable information about guiding, escorting, and tour planning, the text progresses with discussions on subtler topics such as guide commentary "tricks" for effective touring, psychology of group behavior, successful itineraries, and ethical challenges presented to tour leaders. The subject matter is organized for greater reading clarity with chapter overviews, highlighted glossary terms, and magazine-style prose. Numerous photos, graphics, and quotes from industry leaders highlight key points, and over 40 charts, maps and illustrations give visual, easy access renderings of information. The professional profiles, end-of-chapter summaries and activities enables learners to comprehend real-life experiences and apply their knowledge. This integrated textbook/workbook is the only source necessary to learn about "Conducting Tours".
Author Biography
Dr. Marc Mancini is one of the travel industry's most popular speakers on sales and geography. His seminars draw up to 1,000 attendees, and his consulting skills have served such pacesetting companies as American Express, Lufthansa, American Airlines, and the Carlson Group. He was the principle designer of CLIA's new certification and training programs. He had also produced six destination and training videos. Dr. Mancini is currently a Professor at West Los Angeles College in Los Angeles, California.
