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Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy on Hardback
Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy on Hardback
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Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy

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Description

Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy seeks to foster a scientific understanding of mobile services, provide a timely publication of current research efforts, and forecast future trends in the mobile services industry. This book is an ideal resource for academics, researchers, government policymakers, as well as corporate managers looking to enhance their competitive edge in or understanding of mobile services.
Release date Australia
July 30th, 2012
Audience
  • General (US: Trade)
Contributor
  • Edited by In Lee
Pages
333
Dimensions
216x279x25
ISBN-13
9781466619395
Product ID
20528711

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