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Text-Bild-Kommunikation - Bild-Text-Kommunikation on Hardback by Erich Straaner
Text-Bild-Kommunikation - Bild-Text-Kommunikation on Hardback by Erich Straaner
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Description

Today, in a 'Visual Age' 'inundated' by images, media communication is dominated by the text-picture media (newspapers, magazines, books, posters, comics, etc.) and the picture-text media (films, TV, video clips, Internet). In these media, the attempt is made to establish a typical visual idiom alongside the text, a visual Esperanto or accumulation of 'visiotypes' designed as a guarantee of universal comprehensibility. Hence there is a need for an approach providing access to the images, texts and text-picture combinations, the theories about them in currency, and the central realizations of these theories in the praxis of the said media. The book sets out to provide such access, casting light in its later chapters on the relationship between language and art in the 20th century.
Release date Australia
January 1st, 2002
Pages
106
Audience
  • General (US: Trade)
Illustrations
black & white illustrations
Publisher
Walter de Gruyter
Country of Publication
Germany
Imprint
Walter de Gruyter
Dimensions
156x234x8
ISBN-13
9783484371132
Product ID
12123409

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