Business & Economics Books:

The Alibaba Group and its impact on the world's e-commerce

Insights about Alibaba group's impact on the economy and its potential
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Description

Seminar paper from the year 2014 in the subject Business economics - Trade and Distribution, grade: 1,4, Reutlingen University, language: English, abstract: Although, everybody has heard about the cyber giant "Alibaba", the majority is not familiar with the company's business therefore, this paper concentrates on giving some insights about the real impact of the Alibaba group. Firstly, the paper elucidates the company's structure and its latest actions, especially the acquisitions in the ASEAN countries secondly, the paper analyses the meaning of its IPO, as well as the company's impact on the overall economy, focusing especially on Alibaba's strengths and weaknesses; finally, the paper concludes whether the news are over- or underestimating the power of Alibaba, it answers if Alibaba actually have an influence on us and what additional value proposition Alibaba has, aside from being a Chinese version of Amazon.
Release date Australia
May 30th, 2017
Author
Audience
  • General (US: Trade)
Imprint
Grin Publishing
Pages
20
Publisher
Grin Publishing
Dimensions
178x254x1
ISBN-13
9783668435735
Product ID
26891635

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