Non-Fiction Books:

The World of Wal-Mart

Discounting the American Dream
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Description

The primary aim of this book is to introduce anthropological concepts and analysis and to demonstrate their value for understanding American culture by applying them to Walmart. This is not a "definitive" book on Walmart, nor does it single the company out for anthropological praise or criticism. Rather, Walmart is analyzed as a set of dilemmas and contradictions that index American culture more generally, and against which alternatives can be both imaged and developed.

Author Biography:

Nicholas Copeland is a social anthropologist at Virginia Polytechnic University. His research about state power and Maya politics in Guatemala appears in the Journal of Latin American Studies and Development and Change. Nick taught at the University of Arkansas, and has conducted extensive market research inside Wal-Mart. Christine Labuski is an anthropologist and assistant professor in Women’s and Gender Studies at Virginia Polytechnic University. Her work can be found in Feminist Studies, Archives of Sexual Behavior, and several edited volumes about the gendered body. She has also spent countless hours inside of Wal-Mart stores as a market researcher.
Release date Australia
December 18th, 2012
Audiences
  • General (US: Trade)
  • Tertiary Education (US: College)
Pages
158
Dimensions
178x254x15
ISBN-13
9780415894876
Product ID
10358933

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