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Values-based Service for Sustainable Business on Hardback by Bo Edvardsson
Values-based Service for Sustainable Business on Hardback by Bo Edvardsson
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Values-based Service for Sustainable Business

Lessons from IKEA
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Description

The role of values in developing and managing service companies has been under researched in the existing literature - until now. This book analyzes a large organization (IKEA) as a basis for values based service for sustainable business. The authors provide an overview of the history of IKEA and the social and environmental perspectives that have acted as driving forces for creating economic value. They go on to develop values-based service thinking within the areas of service experience, service brand, and service leadership. The book concludes by comparing IKEA to other values-based service companies (such as Starbucks, H&M, and Body Shop); from these reflections, the book presents the key principles for a sustainable, values-based service business.

Author Biography:

Bo Edvardsson is professor and Director of CTF-Service Research Center at Karlstad University, Sweden. Bo Enquist is associate professor at CTF-Service Research Center at Karlstad University, Sweden.
Release date Australia
October 31st, 2008
Audiences
  • Postgraduate, Research & Scholarly
  • Undergraduate
Illustrations
4 Tables, black and white; 4 Line drawings, black and white; 4 Illustrations, black and white
Pages
144
Dimensions
138x216x15
ISBN-13
9780415458535
Product ID
2704649

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