Managing Marketing Information (RLE Marketing)

Name: Managing Marketing Information (RLE Marketing)
SKU: 22144247
Price: 430.99 AUD
Availability: InStock

By:

Format:

Hardback

Series:

Routledge Library Editions: Marketing

Show Hide Adult Content

$430.99

Available from supplier

Usually ships in 3-4 weeks

0 in Trolley

Price Match

Wrap this item as a gift ($5.90) - add a free gift card on the next page

Buy Now, Pay Later with:

4 payments of $107.75 with Afterpay Learn more

Availability

Delivering to:

Estimated arrival:

Around 13-25 June using International Courier

Description

A good marketing information system is an essential ingredient of all successful marketing. This book provides a comprehensive introduction to this key subject. This book not only covers market research techniques but also shows how research techniques should fit into a broader market information system which is skilfully and intelligently designed to suit the particular corporate context.

Author Biography:

Multivolume collection by leading authors in the field

Release date Australia

August 22nd, 2014

Author

Audiences

Professional & Vocational
Tertiary Education (US: College)

Pages

242

Series

Routledge Library Editions: Marketing

Dimensions

156x234x18

ISBN-13

9781138793149

Product ID

22144247

Customer reviews

Nobody has reviewed this product yet. You could be the first!

Write a Review

Marketplace listings

There are no Marketplace listings available for this product currently.
Already own it? Create a free listing and pay just 9% commission when it sells!

Sell Yours Here