The Bare Bones of Advertising Print Design

By:

Robyn Blakeman

Format:

Paperback / softback

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Description

The Bare Bones of Advertising Print Design is an ideal handbook for beginning designers and students of advertising design/layout and desktop publishing. Robyn Blakeman dissects the creative process one piece at a time, giving a step-by-step guide to the use and design of advertising in both magazines and newspapers. This friendly, concise, and well-illustrated book is an invaluable resource that new designers and ad design students will refer to time and again for tips on creative and effective print ads.

Author Biography:

Robyn Blakeman is assistant professor in the School of Advertising and Public Relations at the University of Tennessee.

Release date Australia

October 7th, 2004

Author

Robyn Blakeman

Audience

General (US: Trade)

Pages

192

Dimensions

154x230x10

ISBN-13

9780742529625

Product ID

2203381

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