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Linguistic Auditing

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Linguistic Auditing

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Hardback
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Description

This text offers methods for the systematic analysis by managers, training officers or language experts of the foreign language communication needs of organizations, large or small, in the private or public sector. It should enable organizations to identify strengths in the language competence of current staff and any weaknesses in the organizations' entire system for communicating with foreign markets at the strategic level. It provides tools for improving efficiency in a neglected management area.
Release date Australia
March 15th, 1996
Audience
  • Professional & Vocational
Country of Publication
United Kingdom
Imprint
Multilingual Matters
Pages
152
Publisher
Channel View Publications Ltd
Dimensions
174x245x14
ISBN-13
9781853593284
Product ID
3948899

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